Ievgen Gartman

I build AI systems, and run the businesses around them.

Ievgen Gartman

For five years I was Managing Director at Overdose Digital, a commerce agency with more than two hundred people. A replatform there was a project for a whole team, and nobody would put the same team on two of them at once.

Right now two developers are doing two large migrations for two Swiss companies, at the same time. A few years ago I wouldn't have believed that myself. It works because AI does most of the routine volume.

The other half of my work is AI inside a company. OnePointe Solutions runs on NetSuite. Like most mid-size companies they had the data, but getting an answer out of it meant asking the one person who knew where to look. We built an assistant on top of their ERP, so the team asks in plain English and can see where the answer came from.

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What am I building right now?

Bridge.Digital

My primary focus. AI consulting and transformation for small and mid-market companies.

The job has two halves. First I work out where AI actually returns money in your business, and where it does not. Then I build the roadmap that comes out of that, and implement it.

The first half is the one people skip. Most companies buy the tool before anyone has asked which process is worth rebuilding, and then wonder why nothing changed.

The claim I make is that one strong AI engineer replaces a team of five. I have delivered against it. The most recent one was a NetSuite integration, where the AI sits on top of an ERP that was never built to be asked questions in plain language.

ERIDA

Swiss legal and compliance AI. I am co-founder and CTO. The product answers legal and social-welfare questions for people who cannot afford a lawyer, in the language they actually speak, grounded in the law where they live.

It is in beta. The hard part is not the chat. It is retrieval that stays correct when the law changes underneath you, across cantons and across languages.

And the boring one

I built an operating system for myself. A daily brief that reads my email, calendar, meetings and metrics and tells me what matters. A knowledge base that maintains itself. Automations for the parts of running several ventures that I would otherwise do by hand.

It is not a product. It is the reason one person can run this much at once.

What did I do before AI?

Fourteen years building and scaling international digital commerce.

Overdose Digital, 2019–2024. Managing Director of a global commerce agency. Auckland, Melbourne, Sydney, Brisbane, Singapore, Berlin, New York, Los Angeles, Kyiv. Over two hundred people. We worked with Karl Lagerfeld, DKNY, Patagonia and Goodyear. Commercetools Partner of the Year more than once, and Yotpo Excellence APAC.

MAGE DIRECT, 2017–2019. CEO of a Czech enterprise e-commerce engineering shop. Sixty-plus enterprise projects delivered. In 2019 the company merged into Overdose Digital, which is where the years above came from.

Those years put me on both sides: the technical delivery, and the business around it. So I can talk to your engineers and to the person paying for the project without a translator in between.

The full track record

Who do I work with?

Companies with a specific, expensive workflow they want rebuilt with AI, and someone inside who knows how that workflow really runs. Usually the buyer is an owner or an operator, not an engineer.

It works best when the problem is boring. Document-heavy work, ERP data nobody can get at, a process that eats a person's whole week.

Most of what I build is meant to make the team you have stronger, not smaller. The people who know the work stay, and the tooling around them gets much better. That is usually where the return is.

Who is this not for?

If you want an off-the-shelf tool, buy one. It will be cheaper than me and it will work.

If you want a prototype to show a board, with nobody inside the company who will own it afterwards, I am the wrong person. That project dies three months after I leave and we both know it.

And if you are not sure which of these you are, that is fine. That is what the first call is for.

Talk to me

Thirty minutes, no deck. Tell me what is stuck and I will tell you whether AI is actually the answer. Sometimes it is not, and that is a faster conversation.

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